Sometimes you just need the best shot possible, and that can be product photography. We still create standard photography from time to time. Each image in this portfolio was photographed and edited 100% in-house in our studios. All images shown here are photographs from actual client projects for use in their e-commerce stores, the amazon marketplace, or marketing materials.
One of the greatest challenges in photography is to photograph products on a white background. High Key photography, a photograph that has little to no contrast in the image, requires additional work to properly light and compose the image.
In this type of photography, all of the depth and shape of the subject is created by shadows. PhotoSpherix works to produce photographs that will be used for online retails, and that requires minimal image editing, so a white background and low contrast from shadows to highlights are required.
One of the main mistakes when photographing a white product against a white background is to overexpose both the foreground and the background, making it difficult to distinguish where the product starts and the background ends.
The secret to an online store’s success is making a great first impression. Great photography of your products is the answer. When it comes to product detail pages in your e-commerce store, on-white product photography and optimizing images can make a huge difference to your conversion rates.
According to Shopify, “50% of online shoppers think that product photos are more important than product information, reviews, and ratings.” and you do not have to be an expert to understand why. When shopping online, product photos are all you as the buyer get to see.
