360 Animated GIF

It has been an interesting week at the studio. We had a great evening with a troop of Girl Scouts that wanted to learn about photography. Sometimes we love a little community outreach. It also happened to be girl Scout cookie season, so we combined photography, marketing and cookies.

google 360 view
Stitched Panorama Aerial View

We start with a helicopter, a camera and a pre-planned shoot. The client needed a shot for the side of their trailer, and they wanted to show some of their work.

As much as we love Magento as a great e-commerce platform, one of the basic functions that we would love to see implemented is 360 product photography. We have been watching for years that online stores want the technology, but they are not ready for the headache of the technology.

Out in the wild

After a trip to the west coast, i had time to spare on the plane. I did a little thinking and here is what I cam up with.

The photography industry is crazy, it is fickle and it is needed. How many products are on the market today? How do they stand out from their nearest neighbor? How do they get to market? and How do they get in the hands on consumers? All of these questions have different answers depending on the item that is in questions, but they all have the same cycles, needs, and expectations.

Multi Row 360 Photography
360 Still Life
yowza 360 Exercise Equipment

A great new client came to us the other day. They have a product that the staff at PhotoSpherix knew nothing about, and they wanted to showcase the product. After looking up the description of the product(Exercise Machine), we starting the photography.Yowza Fitness wanted the final version of the 360 spins to be showcased in Magic Toolboxes Magic 360 viewer. With a little bit of changes to our process, we had the final version ready for the client in short order.
Standard Display
Magic360 Display